|
I mean, I'd classify my startup as a fintech company (at least from the outside): Https://projectpiglet.com I'll tell that to investors, people who click the link, etc. That's because it describes that I'm working with / in the financials space (aka financial statistics, and investing as it relates to assets of some kind). Now... I personally, classify the company is a "human analytics" company. The system learns about people. Off the platform I can build insider threat detection (if deployed within companies), I can build a search engine for experts / people, I have a way to track brand strength, sentiment around politians, create curated news updates provided via email, etc. Even track the "strength" of a mene All those are already on the platform or are demos... Is it a fintech company? Yes, to people looking for fintech, but is it also A, Y, and Z - sure. Defining what a company does is difficult in some cases; fintech is currently what is describing anything really working with money and / assets to make money. |