[ocdtrekkie]

It's not better. Because often the top result is a paid ad for that result. This is bad for a couple reasons:

- It's a tax on the services you use who have to pay to be the top result, you burden companies you patronize when you do this. When you search for Dell.com in search and click the top link for Dell, Dell just had to pay a couple quarters to not have you redirected to a seedy scam site instead. Times millions for every other person who does this.

- Google Ads allow advertisers to spoof addresses, and display a different destination address than where clicking the link actually takes you. I've seen amazon.com, bestbuy.com, and even, hilariously, youtube.com hijacked in very authentic-looking malicious Google Ads at the top of Google Search. For security reasons, you should never, ever click on a Google Ad.

[skybrian]

This seems like a good argument in favor of understanding the difference between ads and search results. (Unfortunately it's more subtle than it should be.) Or maybe installing an ad blocker.

[dmitrygr]

Ad? You'd let your father browse the web without an ad blocker?!?