[8ytecoder]

Usually that's not a reliable way to identify a unique user. Given the prevalence of NAT, re-using IPs by ISPs with DHCP, and a host of other reasons. (That's not to say there aren't ways to fingerprint users across devices and browsers.)

[gaius]

A service ISPs should offer as standard is regularly randomising your outbound IP from their pool for all but a whitelist you specify. So you can have a static IP for say you work firewall, but are harder to track otherwise

[ams6110]

Most ISPs are in bed with the advertisers and tracking. That's one reason I don't use my ISP's DNS.

[kasey_junk]

Do you use googles?