[rbres]

We've been processing orders for a year and a half in stealth with many clients. So we have a lot of data.

The key: everyone is focused on large data sets (breadth of data). We have some of that, but not nearly as much as large processors. We have, however, much more depth (sometimes 10X-20X as much). This allows us to achieve high accuracy in short amounts of time. Often times we'll lose money in the beginning to ensure high approval rates and, in essence, pay for learning data.