[mnglkhn2]

Or maybe it will open the floodgates for tech companies to escape high costs of SV/California/West Coast.

It is a hedging against increasingly expensive work force.

[Mountain_Skies]

It would do many tech companies some good to have a larger percentage of their workforce in states with cultural values different from that of the bay area. That would be valuable diversity that would help them better understand their customers.

[larkost]

According to the article the new campus would be for support. Most of that in the U.S. is currently part of the Apple Texas campus. So this would not really alter much in Silicon Valley.

[rlanday]

> The company plans to establish an Apple campus in a new location, which will initially house technical support for customers.

Key word being "initially."