[dude01]

I think you're right, influencers are going to get bigger. They're kind of like a contracted-out or part-time sales team. Or another way of looking at it, they're living commercials.

Eventually FB will see influences as a challenge to their own ad network (the only ads on FB must go thru FB!), so I agree with you, FB will try to take it over. PS I wonder why you got a downvote.