[w00b4]

The very first sentence of Zuckerberg's FB post says:

> One of our big focus areas for 2018 is to make sure that the time we all spend on Facebook is time well spent.

"Time well spent" is also the name of an organization that is one of Facebook's strongest critics:

http://timewellspent.io

I wonder if the phrasing is deliberate.

[ipsum2]

The name originally came from Facebook (and earlier uses by other companies) and was used by timewellspent.io.

[lostmsu]

So they will finally embed Social Fixer into the website itself?

[haydenlee]

Yes it's absolutely deliberate. He's been using the term specifically a lot lately.