[dangrossman]

According to Google cache, the robots.txt file and sitemap, it used to be a WordPress-powered link directory that you could pay to submit a link to and purported to offer "authority" to boost your search engine rankings. At some point recently, they probably threw an "exit" or "die()" into the index file: all the pages are there but returning no content. The millions of links were likely created by the site's owner's own other sites/domains; a spammy link network to game search engines again. There's tons of link and content farms like this out there trying to manipulate Google search results.