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by ghaff 3087 days ago
Annoyingly, I had to take the longish hike to go to Ikea to pick some furniture up a week or so ago. And it was such a mob scene that I passed on the cafeteria.

To the broader point, they do make the store something of an experience which works especially well because there are relatively few stores so it's a bit of an expedition for many people to go to one.