[saas_co_de]

> For reasons never fully explained

The reason is obvious. The entire theory is that for your business to be successful you need to have exceptionally satisfied customers who will PROMOTE your business.

All you have to do is read the name of the thing to understand exactly how and why it works, which apparently everyone besides this author can do.

[hashkb]

Author is arguing it doesn't work. You're begging the question.