| The real snag in net neutrality, and "saving the internet" in general is not in getting a bunch of pop-up isps. The real crux of the problem has always been in peering relationships. It's not that hard to start a wISP. It's not that hard to even lease telco copper or fiber and run a local wired ISP. Right up until your local customer wants to access Google, or Netflix, or something in Japan or Europe, or anything that isn't one of your local customers. Then you have to find peers who respect NN. And you have to build some connection to those peers. Peering is expensive. A little ISP running out of a local data center has to find some other little ISP nearby and they have to build a connection between their data centers. Building a worldwide network of such ISPs is very expensive. Sooner or later, the two little guys combine with each other, then with two others. And then you get exactly what we had in the '90s, which leads to what we had in the '00s. Unless you get very luck and get some superpower that builds out the infrastructure without losing sight of all that is good and right in the world, you end up where we are today. Oh, and you have to get the masses to understand the issues and penalize cheaters. Good luck with that. |
The really hard part is the layer-2 last-mile infrastructure to end users. For the most part this means dealing with the local incumbent telco (leasing copper/fiber/DSL/ATM backhaul) or building your own wireless infrastructure. Except in rare circumstance I think the regulatory environment is going make it infeasible to build out your own physical infrastructure to compete with the telco or with the local cable franchise.
Google Fiber was an attempt to roll out a new last-mile infrastructure and it hasn't faired well. It isn't going to be easy to disrupt the last-mile infrastructure market.