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by notaboutdave
3114 days ago
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Best takeaways from the article (no particular order): - Retool ads as a way to test for and identify demand.
- Bait people with truly useful content where they're already looking, and then direct them to your app.
- Simple changes in wording or flow of UX can increase shares dramatically.
- Get featured in app stores. How?
- Integrate with latest device features being pushed
- Adhere to vendor design standards
- Email is still very effective, so use it.
- Have 10 enthusiastic users that will spread their enthusiasm before you start.
That last point is good to know, and perhaps the most important, but it's way easier said than done. Especially if you aren't a social butterfly.Also, the "don't use cross platform" preached in the article isn't very convincing. You can get excellent performance with well-coded cross-platform build tools, and in far less time. |
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The best way to get those 10 enthusiastic users, without being a social butterfly (in a traditional sense), is to manufacture them through inclusion. For example, find a subreddit that is relevant to what you're doing, and sell a batch of users on being early adopters (a certain type of people love that). Then give those people credit, attention, and make them feel like their input matters and that their contribution to the thing matters. Basically, make it personal for them, cultivate that experience. For a lot of people those last few concepts can be very rewarding, they'll become your first cheerleaders (and just one of those on eg Reddit can spark something). I've observed that people who are not traditional social butterflies, can still often function at a decent social level on sites like Reddit (at least enough to do what I've described).