[snarf21]

How many "you"s are there out there? Is this a space BigCo would bother with? Would the other "you"s trust your more/less than BigCo? Is your issue really that important or does it just annoy you?

In general, the only way to find out is to talk to everyone you can that you think is "you". Ask them if they care. Ask what they'd pay for a solution.

[scribu]

Better than asking them what they would pay, ask them to actually pay a token amount, with the promise that they’ll get it back if the product never comes to market or doesn’t meet their needs.