[bootload]

"... Seems they did not want to deal with the criticism over the similiarities between it and campfire ..."

Maybe.

If you look at the amount of press proclaiming you can "re-create" a 37sigs app using googles new toolkit. Then you might say it's a clever "social media hack" to make the dev community to take notice. There is an alternative to ROR and it scales. And we told you by example. We got our point across using code not blogs!