[eropple]

When I worked for a medical software company, we deployed to all our customers through an enterprise distribution source. They went to a web page we sent them via email, clicked a thing, and that was that.

To that end, 'evgen's post is extremely important to consider when it comes to malware and phishing. We could do that, and we were the "good guys"--opening it up even further would terrify me.

[cageface]

Enterprise config for iOS should have the option of disabling this on the device. Doesn't mean ordinary end users shouldn't have the choice if they want it.

[eropple]

I think maybe we're not on the same wavelength here: we were provisioning to end user devices, through this. Doctors had iPhones? Here you go, just click this link and now we can install anything we want. Nobody asked if it was legit, they just clicked.

Making this worse would be an Android-level disaster for end user safety.