[golemotron]

There will always be a problem because people promote for vanity and status as well as economics. You can't get more human than that.

The next 5 years will be tech companies panicking and trying to impose social control vs. people becoming more aware of when they are being manipulated by other users (and censored by platforms) and opting out of platforms entirely and/or moving to less controlled platforms. Internet media will be seen like smoking and candy bar consumption are seed today. Some people will eat candy bars every day because they don't care about their health. Others will choose to be healthier and it will happen by increasing awareness rather than heavy handedness.