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by relix
3122 days ago
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That's indeed the myth, but even Evan disagrees with it or at least does no longer think that's for the best. From their Q3 earnings call (quoting Evan): > The one thing that we have heard over the years is that Snapchat is difficult to understand or hard to use, and our team has been working on responding to this feedback. As a result, we are currently redesigning our application to make it easier to use. There is a strong likelihood that the redesign of our application will be disruptive to our business in the short term, and we don't yet know how the behavior of our community will change when they begin to use our updated application. We're willing to take that risk for what we believe are substantial long-term benefits to our business. |
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