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by ccallebs 3126 days ago
I'm debating the merits of this right now. For the moment, I'm not charging for my beta. I have received some good feedback so far, but people haven't been as active using it as I would like.

I'm wondering whether it would be better to find a smaller number of people willing to pay for the product and really tailor the experience to them.

2 comments

I would argue yes, find a smaller number of paying customers and tailor the experience to them. It's incredible difficult to get paying customers, and if you can get some, then you can begin the journey of expanding your feature set / distribution channels / promotions to reach other customers.

It's kind of like the idea of focusing on fewer people who love you, vs lots of people who just like you, where love = paying customers :)

>a smaller number of people willing to pay for the product and really tailor the experience to them.

Maybe. Or they could just be outliers who happened to be willing to pay for your product early on. You want to be open to customer feedback of course but it's also about your vision for the product.