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by 10-6
3125 days ago
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"Your chatbot should be purposeful, reflective of your product’s voice, and simpatico with your users. One helpful design exercise is to produce an assistant persona and personality:" For a business, a "chatbot" or any feature similar to it needs to do one thing and that is solve the users problem(s). If the user wants to do X within the app or learn about Y, the chatbot needs to help the user with that efficiently and better than a human can for the feature to be successful. The "chatbot having a personality" comes second to "solve the users problem." If the users are completely happy with whatever chatbot they are using, then sure adding in some "personality" might be a good idea and increase engagement slightly, but a poorly-performing chatbot that can't help the user but has a personality isn't going to help the business at all. |
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