[freedomben]

But that's the point of the article. The regulation that makes it even impossible for Google to do it, means we aren't dealing with anywhere near a free market that can benefit from competition. Perhaps we should address that regulation first before adding regulation to correct for results of other regulation.

[heurist]

Net neutrality prevents ISPs from blocking upstart competitors. If we want competition, we need net neutrality.

[Dirlewanger]

NN does not address the regulations in place that protect the incumbent status of existing ISP monopolies.

[heurist]

No, but it prevents ISPs from blocking upstart competitors. Without NN an ISP can slow down a competitor's site or prevent access to a competitor's website or any website that advertises them or any advertisement they might run. Will they do that? I don't know. It would be easy to hide under a cable package model, and I certainly don't trust ISPs to offer any consumer protection.