[sophiedeziel]

They found an innovative way of raising money for a specific social issue, which is great. Now, this idea can inspire a lot of charities, but your comment may be interpreted as you don't care about the cause discussed here. Like the people replacing #BlackLivesMatter with #AllLivesMatter.

[EGreg]

Maybe I care about other causes more, and want to ask about the prospects of this technology being used together with consumer choice?