[DavidPP]

THe value would in the "Studio" app which is the hardest portion to replicate (if it's well done).

But I would prefer paying a license for the SDK and host the API myself than having to rely on a third party for something so crucial to a business.

[subpixel]

Yep, I don't want to host the API myself but I want to know it's possible should the need arise, ala self-hosted Gitlab.

[kmelve]

Well, it has got some real time data syncing stuff going on (which gives it Google Docs capabilities), I don't think that is trivial to do yourself.

[DavidPP]

I meant specifically when building a CMS. Being able to build a CMS that is multilingual, that can adapt to any form of content and workflow + be easy to use for editors is much harder than implementing the underlying technology.

[kmelve]

Yeah, sorry for misreading you. That's indeed a good point (although both things are hard ^^_).