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by speeq 3143 days ago
> if one then assumes that Tesla will be able to miraculously achieve a 12% net margin per car (more than Audi does for its A4 series or BMW

Given that the "Add Enhanced Autopilot" and "Full self-driving capability" features are basically a $9k software update, I think the Model 3 is going to have some interesting margins once they scale up production.