[muzani]

I did a similar price but for a bit more traction - we had about 3k MAU but they were all really obsessed with the product.

I had a lot of debt at the time and not a lot of options. Was burnt out. And I hated my target market (they were literally cultish).

I think I could have gotten more for it, but we'll never know. We calculated the value as the revenue but the acquriers looked at downloads, number of emails in the database, brand name.

The trick is don't talk about price if you don't want to sell. Just keep going, keep getting good growth until it hits a plateau where you'd like to stop.

http://www.paulgraham.com/corpdev.html