| Enter my open-sourced, BigCo-praised biz plan, online at http://www.loveatmadisonandwall.com. An excerpt: 1: Learn how the introduction of particular online markets, starting with a new kind of market for the ad spaces on blogs, will provide people with new and improved ways to develop, showcase and profit from expertise. Details >> 2: Learn why owning popular markets of the aforesaid kinds is an ideal way to increase profits for an American media conglomerate that owns a broadcast TV network. >> 3: Recognize that the aforesaid conglomerates are actively seeking to acquire Internet startups. >> ---- If the plan is so good, why am I open-sourcing it? Some time ago, I set out to develop a sitcom that showcases the best ways to leverage the Internet to expand educational and economic opportunity. The biz plan took shape because it turns out that producing this sitcom is inseparable from launching the online markets described in the plan, not least because: 1. starting a markets-maker costs money 2. raising money from investors is easier if the marketing plan is good 3. a sitcom is an ideal centerpiece of a marketing plan (e.g., a plan for operating marketing as a profit center) Best, |