[meric]

They could have two services - Google Search and Google Secretary.

[lucozade]

They could. Or they could just do Google Secretary (because they think it's better) and let competitors try Google Search under a different brand.

Pretty much what's happened really. Turns out not that many people want Google Search when they have the choice of Google Secretary instead.

[Fnoord]

> Pretty much what's happened really. Turns out not that many people want Google Search when they have the choice of Google Secretary instead.

How do you know? Popularity of Google Search is an indication, but its not like people decide which search engine they use when they install Google Chrome. Do you think ordinary people are even aware there's an alternative to Google Search such as Duck Duck Go?

[zentiggr]

:) Google Secretary = Google. Google Search = Duck Duck Go / StartPage / etc.