| I used to study remittance flows for a living. This was a problem that was (is?) begging to be solved. Incumbents like Western Union have always been very expensive and borderline evil. There are well known “corridors” of remittance flows that are still yet to be captured - like Kerala (India) <> Saudi Arabia (Middle-east more generally); Mexico <> US; US <> LatAm etc. My guess is TransferWise captured the UK<> Poland corridor and expanded from there. This problem is a great one to solve because the customers have a real pain and one can be very targeted about capturing high-value corridors. I wish TW the best. Lower fee, Lower friction, Lesser time == Great for customers! Anyone looking to build a startup in this domain should start here: http://www.worldbank.org/en/topic/migrationremittancesdiaspo... (This data is useful to understand origin<>destination of remittance flows; Its a greater than $150B market and a lot of untapped/Uncaptured areas; lots still left to do!) |
Close! They started with UK <> Estonia, both co-founders are Estonians. IIRC in the very very early days, the whole settlement was done by users themselves over a Skype group.