[snerbles]

> Could this be a submarine piece?

Considering that Wired is a legacy media (Condé Nast) publication, it's not inconceivable.

[Digit-Al]

Who would financially benefit enough to pay for it though? There's no one big seller of the boxes and the software is free.

Edit: For clarification - I'm not saying it's impossible. I just personally can't see any obvious beneficiary. Would welcome any suggestions though.