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by aresant
5799 days ago
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Shopping cart optimization is one of the most often ignored area for small-to-mid sized ecommerce businesses. This is a brilliant, simple solution - there are several "AI" cart abandon programs such as Upsellit.com, and other live-chat solutions, but Olark's inclusion of user data, cart value, and simple IM integration will make a big difference. I'm 100% going to test this, and will report back about conversion results vs. other live chat or AI tools. |
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This is another one of those things that you'd figure people would hate and be annoyed by, but actually ends up being really effective. A company like ThinkGeek probably couldn't leverage it, but someone running a CPA weight loss offer definitely could. In a large way.