[Animats]

That's grist for the SEC enforcement mill.

Understand how the SEC works. They're complaint-driven. After a few "I lost money on Zowiecoin after they didn't do what they said they'd do" complaints, a case gets assigned to a staff investigator. They dig up the obvious stuff quickly, and if it looks like there's enough bad stuff, the slow process of doing something to the people behind Zowiecoin starts moving forward. The SEC announces about two enforcement actions a day.

We'll start seeing SEC actions once ICOs crash and there are angry investors.