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by jaytaylor 3174 days ago
Why is Dropbox straying so far from its core mission and competency?

Edit

It seems like they're bloating up the product with features that have little relation to the core mission of providing secure storage, access, and sharing for files.

As a user and investor, I'd rather see:

- Better, more competitive pricing.

Or if that's not an option, at the very least..

- Stick to relevant technological innovation. For example, wouldn't it be cool if intelligent caching and network awareness would let you turn a 1TB drive into a 5TB drive? That would be a much more compelling story.

Given the stiff competition in the space, all this holds doubly true imho.

4 comments

the "intelligent caching and network awareness" is basically the Smart Sync feature. Dropbox makes files appear as if they're on your hard drive when they're not and fetches them in the background when you actually need them all while trying to keep the files you really need locally cached for you.

Edit: there's some cool tech around this you can read about here: https://blogs.dropbox.com/tech/2016/05/going-deeper-with-pro...

Because their competition isn't just the storage story. Microsoft's counter is Office + Storage + Sway + + + for the same price for a 5-person license (which covers multiple installs per user).

Dropbox can either add features or slash prices.

They're preparing for IPO.
Because companies evolve based on market needs and opportunity.