Hacker News new | ask | show | jobs
by staunch 3177 days ago
This is bottom-up marketing, where you hope technical people will recognize your product as useful and pitch it to their boss for you.

"Hey boss, I found this thing called CloudFlare on HN, I think we could use it to help with these DDoS problems"

1 comments

Agreed, but how effective it is? They are willing to talk about a product to their boss? Bosses listen and accept?