[addicted]

I thought it was pretty well done considering the target audience.

Brief tagline "Friendship bracelet. That you can code" to pique your interest.

Then a user story showing how someone actually used it.

I'm sure it can be improved significantly, but I feel the idea behind pitching why you would want to buy it (it's a friendship bracelet that does cool things like light up the same color when you're together) as opposed to its capabilities is not necessarily that far off the mark for a product of this nature (e.g. the Apple Watch landing page as of right now doesn't describe anything about what the Watch can do...it's just selling the fact that it's a watch).