[aphyr]

Oh yeah, I guess this is a startup website isn't it! And Jepsen is... sort of... a startup?

For context, Jepsen started as a series of volunteer nights-and-weekends blog posts and conference talks. About three years in I bootstrapped the business as a consultancy, with one client lined up and ~15K USD in [available] savings. Scraped through the first year by dipping into credit cards, learned a lot about pricing and pipelines, and am doing pretty well now. Having money in the bank lets me do more volunteer work, like this analysis. :)

Jepsen makes money through consulting services (usually paid analysis work), training classes, speaking engagements (I charge at for-profit orgs and speak for free at nonprofit events), and Amazon Marketplace subscriptions.