[geezerjay]

> People should be downloading actual releases. This could be release archives, or release tags.

Yes, and those versions are represented by tags created on the master branch. Github automatically interprets tags created on the master branch as being releases, and even creates nice little tar files with the branch's contents.

> master can change on a whim

Actually, it can't. According to the Git workflow, the only thing committed to the master branch is either the contents of release branches or hotfixes.