[jlcgull]

As an aside, why do advertisers on 'geek' sites (by devs, for devs) even bother putting up advertisements is beyond understanding for me. Given the demographic that visits these sites (tech savvy power users), would the majority not be using ad-scrubbing-measures 99% of the time anyway?

I understand that these sites need to generate revenue and advertisements are one way of doing that, but given the eye-gouging (flash-gif-html5) ads designed by most advertisers my sympathy lies with the readers who visit these sites for reading content.