[fairpx]

I wrote about how we use side projects to attract pretty high value clients for our unlimited UI design service. You can read about our strategy here: https://www.reddit.com/r/Entrepreneur/comments/6ztybx/how_i_...

[PaulHoule]

See

http://www.mkbergman.com/969/of-flagpoles-and-fishes/

That said, there is something to say for making "warm calls".