|
|
|
|
|
|
by jsonne
3195 days ago
|
|
|
Yeah so I'm working on a pickup meal kit company and that's true. Over half the cost of a meal kit is tied up in last mile logistics. I have yet to see a company not offer door to door delivery, but in my mind that's only 1 piece of the value prop. You can reach the middle market more effectively, while offering more options and customization, by simply having the customer pick it up at a much lower price point. |
|
|