[mcbits]

I can agree with the tautology that if a company is too insignificant for Facebook to care, then they're safe. But it doesn't take a large company to be a thorn in Facebook's side.

Imagine a tiny company finally figures out UX and solves some of the problems with spam, load balancing, etc. on a decentralized social network. If the cat gets out of the bag, they're an existential threat to Facebook.