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Nothing you wrote is even remotely true. Consumer facing companies that support HEVC: Microsoft, Sony, Adobe, Nintendo, Netflix, BBC, Intel, Nvidia, AMD, Samsung, Dolby, GE, MediaTek, Philips, Mitsubishi, Warner Bros etc. In fact there are 100+ more companies supporting HEVC than AV-1 and is in shipping hardware today from Sony, LG, Samsung, Intel, AMD, ARM, Nvidia etc. H.265 is also an ITU-T standard and was adopted as the standard for broadcast television ATSC. And irrespective of all of this the fact that iOS has 350+ million users means whatever Apple decides will have a major sway on the rest of the market. |