[gaius]

Does every web user really want to visit the same website, all day, every day?

Actually in the 90's the theory was that people did want this, they were called portals and various companies competed to build the ultimate portal that would have your news and stock quotes and weather and whatever else all on your browser's start page.

we have come a long way from the web of the 1990's

In some ways yes, but in others we've come full circle. Facebook is AOL.