[10ren]

This essay is mainly based on the common folk wisdom that you see everywhere, on iteration and solving the actual problem: 37signals. Steve Blank. Fred Brooks. esr. extreme programming. Moore. In Search of Excellence. Linus. [off the top of my head]

Reddit is successful, in that it's valued by many. It was successful for the founders [I'd dearly like to know how much they got, to an order of magnitude]. It's only 5 years old - it took Amazon 10 years to become profitable, google began in 1996 was incorporated in 1998, but didn't even start serving ads til 2000 - which accounts for almost all revenue today. So I think it's too early to call reddit "not very successful". [It would be interesting to have data on how long it typically takes for "successful" startups to become successful.]

I do disagree with pg that the essence of reddit was "to tell people what was new". Slashdot already did that and other news sites. Reddit's (and Digg's) innovation was that everyone could vote on comments. [But pg has far better information on reddit than me, so I'm left wondering why he thinks that...]