[chiefalchemist]

If I visit a site and they can't manage to tell me - clearly - what they do, I presume they don't know either. I quicky move on.

The whole "it's free to try" routine is tiring at best. It's your product...communicate to me why I should care. If you don't know why that might be, it's not my job to figure it out for you (or for me).

The problem is, such tactics (artificially) inflate the new users KPI. Retention? Actually using the product? Ha! Who cares!! No one ever asks about that.