SEO was the idea behind it, authority websites etc.
Was a long time ago so could not give authoritative answer on traffic, the aim of post was to highlight that staff at orgs can be er, pliable it seems.
For the record I never dealt with someone at the BBC just a chap who said he could get links added - took a punt for a few grand and he came through.
Interestingly I have just googled the guy... and the company is more formal now but still offers 'natural' editorial links including the BBC as an example.
Was a long time ago so could not give authoritative answer on traffic, the aim of post was to highlight that staff at orgs can be er, pliable it seems.
For the record I never dealt with someone at the BBC just a chap who said he could get links added - took a punt for a few grand and he came through.
Interestingly I have just googled the guy... and the company is more formal now but still offers 'natural' editorial links including the BBC as an example.