[paulgb]

Somewhat related, I think it was Nate Silver who theorized that given enough time all restaurant reviews trend towards four stars. The theory is that if something gets less than four stars it attracts a niche crowd that appreciates it uniquely (and rates highly), while if it gets five stars it attracts a general crowd that doesn't have a particular appreciation (and rates poorly).

[ghaff]

And/or restaurants that everyone hates tend not to stay in business. There's also a more general effect that ratings (and reviews) affect the behaviors of people who haven't rated yet. I wouldn't rate many movies that I see below a 3/meh/OK level. That's not so much because I grade inflate but because I actively seek to avoid movies I'd rate 1 or 2 (and, indeed, mostly 3).