[_pmf_]

> Google's motto was never "do no evil". Previously, it was "don't be evil"

They should probably use a motto that derives from Dungeons and Dragons' lawful/neutral/chaotic good/neutral/evil alignment system, just so we can be sure.

Google would be lawful evil whereas Uber would be chaotic evil.

[isoskeles]

What's "evil" here?

[waisbrot]

In D&D's alignment system "evil" is close to "selfish".

A lawful-good company would try to promote better security for all users. A chaotic-good company would tank the search-rankings of anyone who didn't implement better security. A lawful-evil company would track your every move and offer an opt-out system. A chaotic-evil company would have the opt-out form do nothing.

[Raphmedia]

"Don't be chaotic".