[averageweather]

I'm blanking on his name but this sounds like the teachings of The Foundation (thefoundation.com)

I have no affiliation, but I recall podcasts where he repeats over and over that you just need to interview small biz and find real pains they'd pay for.

[debtitor]

Dane Maxwell might be the person parent is referring to.

https://mixergy.com/interviews/the-foundation-with-dane-maxw...

[dhruvkar]

Dane Maxwell [0]

0: https://www.linkedin.com/in/dane-maxwell-b7105b5b/