[timdorr]

But what if the semantics change and it's called "Subscribing"? Does that affect your assessment? I think a lot of folks are treating this as a donation (which is a side-effect of them using PayPal for this) and that's tainting their perception of what this is all about.

[b-e-p]

I would not subscribe either. Reddit can easily make enough money from these 280m pageviews a month without resorting to these measures.