[nametube]

Took a look at the site https://www.placecard.me/ and went through the flow of making a card and couldn't see a single place to pay for the template or order prints. Its possible I hit some kind of A/B test but i think the call to action might be buried too deep in the process.

[czue]

It should be the case that if you pay for a template you get a preview link where the PDF has a watermark on it, and the only way to remove that watermark is to pay.

I agree it's way too many steps and am trying to figure out how to make it easier and more seamless without delivering people something they don't actually want.

[nametube]

Maybe having the cards on the front page might help. You've invested a lot of screen realestate on explaining the product. You could probably make this https://www.placecard.me/try/ your homepage, have the instruction in the banner and have the product in front of the user right away.

[dereknewsom]

I'll second this. I wasn't exactly sure what you were selling until I got to the "try" page.

[czue]

good thought, will A/B test this soon!