hey! thanks for your comment. We recognise that IFTT can do reminders, but our aim with Life Bot is to hide as much of the setup process as possible from our users. For example the set up process is really easy with Life Bot. On 1st time use, we ask for their phone number which they speak, then we text them asking for their name and email. The next time they open the skill we confirm their time zone and then they are ready to go with the reminders feature.